What we do
Scale Up Ventures
Building a Startup is Exhilarating and Daunting. Accelerate Growth with Strategic Precision.
As founders and operators, we partner with high-growth companies to accelerate scaling, enhance customer retention, and refine operations. We provide strategic clarity and deep operational expertise, building sustainable performance from product-market fit to scalable systems.
What We Do
We accelerate business growth with strategic plans and strong execution across six core services for lasting impact.
Go-to-Market Strategy
Crafting market entry plans, identifying ideal customers, and empowering sales for steady growth.
Outcome: A clear path from leads to loyal customers.
Product Marketing & Messaging
Fine-tuning product messages, defining ideal buyers, and building sales tools to align marketing and sales.
Outcome: Powerful stories that win deals globally.
Customer Success Transformation
Designing complete customer journeys, from onboarding to renewals, and building robust retention systems.
Outcome: Higher retention, stronger renewals, and brand champions.
International Growth & Operations
Leading global market entry, managing expansion strategies, and building systems for seamless international scaling.
Outcome: Easy entry and operations that scale globally.
Leadership & Team Building
Developing leaders, coaching executives, and building effective team structures to foster talent for growth.
Outcome: Strong leadership and a culture for rapid growth.
AI for Marketing & Customer Enablement
Integrating AI to automate support, personalize campaigns, improve predictions, and simplify content creation.
Outcome: Smarter, faster, and more efficient growth without adding staff.
Explore Where We Can Help You
Who We Are
We're founders and operators who've built, scaled, and exited companies. We bring battle-tested expertise and genuine empathy for the founder journey.
Ishan Gupta
GTM Strategist, Operator, Leadership Coach
15+ years scaling fintech, SaaS, and edtech companies across multiple continents. Founder of EduKart (acquired by Paytm), with leadership roles at Paper, Tala, and Udacity.
Expertise: Go-to-market strategy, customer success transformation, international expansion, leadership development, and organizational design.
Ishan has helped dozens of founders navigate their most challenging growth inflection points with strategic clarity and operational excellence.
Divya Laul Gupta
B2B Product Marketing Expert
15+ years crafting go-to-market strategies and compelling narratives for leading SaaS companies. Currently at Intuit QuickBooks, driving product marketing for enterprise solutions.
Expertise: Product positioning and messaging, sales enablement, customer research, AI-driven marketing strategies, and competitive analysis.
Divya specializes in transforming complex products into stories that resonate with buyers and accelerate sales cycles.
Why Partner With Us
Founder's Mindset & Experience
Actionable advice from experienced founders and operators who've built and scaled. We understand your challenges. We get you.
End-to-End Growth Expertise
Comprehensive partnership managing growth from market strategy to customer retention.
AI-Powered & Data-Informed
Scale efficiently with AI and data-driven decisions, replacing guesswork.
Global Scaling Track Record
Proven experience scaling companies from a few to thousands, handling international expansion.
Who We Work With
We partner with startup founders and leadership teams across all growth stages, providing support exactly when you need it.
Seed Stage
For early-stage startups, we help define ideal customer profiles, achieve product-market fit, and build your go-to-market strategy.
  • GTM foundations
  • Customer discovery
  • Messaging
Series B/C
For rapid growth, we optimize operations, build repeatable systems, and ensure your team can handle hypergrowth effectively.
  • Operational optimization
  • Customer success
  • Leadership scaling
Late Stage
For late-stage companies, we prepare for the next level of scale through global expansion, transforming post-sales, and building enterprise systems.
  • Global expansion
  • Enterprise systems
  • Strategic growth

Our Experience: 20+ years across fintech, SaaS, edtech, healthtech, and more – as founders, operators, and growth leaders who've been in your shoes.
Our previous engagements
We've partnered with ambitious founders running companies backed by leading investors. Here are a few examples of our impact:
Late-Stage SaaS Turnaround
Rebuilt post-sales at a SoftBank-funded startup, boosting retention and renewal predictability.
Series C Rocketship Scale
Filled leadership gaps for a fast-growing AI firm, designing scalable processes and executive coaching.
a16z-Backed Healthtech Expansion
Developed full India GTM strategy, including localized positioning, sales playbooks, and customer success frameworks.
Sequoia & GV-Backed SaaS Launch
Orchestrated US market launch with adapted messaging and a robust customer acquisition engine.
Founder Coaching & Advisory
Provided CEO advisory on leadership, organizational design, GTM clarity, and critical decision-making.
Let's Connect
Facing go-to-market challenges, scaling operations, or preparing for your next funding round? Let's connect.
We help founders build sustainable growth engines, scale smarter, and retain customers. Get strategic guidance, hands-on execution, or leadership coaching to accelerate your journey.
© 2025 Scale Up Ventures. All rights reserved. Empowering founders to build customer-obsessed businesses with sustainable, data-driven growth.